17 articles
A new AI training approach improves traffic signal systems, reducing average waiting times by over 10% and addressing key limitations in traditional models.
NP Digital survey of 300 marketers reveals publishing 12+ articles monthly delivers 5.1% organic traffic growth.
ChatGPT dominates global GenAI traffic, but Gemini is surging fast. New Similarweb data shows Claude and Grok overtaking DeepSeek as the AI race heats up.
AI discovery traffic converts at a higher value than Google search, with average LTV reaching $325 vs. $271 - despite a 37x gap in traffic share.
New Similarweb data breaks down which countries are sending the most traffic to generative AI sites — and the results reveal just how global the AI boom really is.
After trailing for seven months, Wikipedia has pulled ahead of Reddit in generative AI traffic, marking a major shift in the ongoing competition between these two knowledge platforms.
Google's Gemini just grabbed the crown for fastest-growing AI platform in January 2026, pulling ahead of Claude and Grok with a solid 19% traffic boost, according to fresh Similarweb numbers.
Generative AI just crushed every other online industry in 2025, nearly doubling its traffic from 4.4 billion to 8 billion monthly visits year over year, according to fresh Similarweb data.
Fresh Similarweb data reveals Gemini cracking 2 billion monthly visits while ChatGPT bounces back from its recent dip.
ChatGPT's website traffic has exploded since launch, with visits more than doubling year over year as the AI chatbot becomes a go-to tool for millions worldwide.
Google Gemini dominated year-over-year traffic growth among major generative AI platforms in December 2025, according to Similarweb data. Claude, Perplexity, and ChatGPT also showed impressive user gains.
Grokipedia's meteoric rise from 35,000 to 3.5 million daily visitors in just two months marks one of the fastest growth spurts in online encyclopedia history, positioning the platform as a serious challenger to Wikipedia's long-standing dominance.
Traffic to major AI platforms pulled back during the holiday season, with daily visits falling to levels last seen in August and September 2025, according to fresh data from Similarweb.
Google's AI platforms saw mixed traffic results in November 2025, with DeepMind leading at 34% growth while overall engagement showed uneven patterns across different services.
Grok posted the strongest month-over-month traffic jump among major GenAI platforms in November, with a 14.74% increase. Meanwhile, established players like ChatGPT and Claude.ai saw their visitor numbers drop during the same period, according to Similarweb data.
Every major website in the global top 10 recorded visitor declines in November 2025, with ChatGPT hit hardest at 5.21%. Rankings stayed frozen despite the universal downturn.
ChatGPT saw 5.844 billion website visits in November, its second monthly decline this year. The dip happened even though the platform hit a record daily peak of 233 million visits.
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Marina Lyubimova
Eseandre Mordi
Saad Ullah
Victoria Bazir
Peter Smith
